Exposure effects and associative learning

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Stimulus exposure effects in human associative learning.

Learning that one cue (CS) predicts a second, salient cue (US) can often be slowed by prior exposure to one or both stimuli. In animals, CS-US learning is more strongly retarded following uncorrelated exposure to both CS and US than following exposure to the US alone. In this paper we present several studies showing a similar effect in humans, using a computer-based task. Experiments 1 and 2 us...

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ژورنال

عنوان ژورنال: Journal of Experimental Social Psychology

سال: 1974

ISSN: 0022-1031

DOI: 10.1016/0022-1031(74)90071-7